We are pleased to announce that as of March 4, 2025, an updated Rich Text Editor has been introduced in the MyFitnessPal Community. To learn more about the changes, please click here. We look forward to sharing this new feature with you!

Dove Campaign

katekross
katekross Posts: 463 Member
edited January 21 in Motivation and Support
OK, who LOVES the Dove Campaign to gain confidence in women :) Obsessed... it works for me :) I will pretty much only buy Dove. PERIOD.

Replies

  • millyvanilli321
    millyvanilli321 Posts: 236 Member
    I think the idea behind the ad is very appealing - embrace the beauty that you have, don't be so down on yourself etc.

    What I noticed, however, is the huge lack of diversity in the participants and the reinforcement of dominant stereotypes of beauty.

    Do we all have to be white, blonde, blue eyed and thin to be beautiful? I sincerely hope not because I fulfill only one of those criteria.

    Interesting blog post that was actually cited by The Guardian:

    http://jazzylittledrops.tumblr.com/post/48118645174/why-doves-real-beauty-sketches-video-makes-me
  • ahviendha
    ahviendha Posts: 1,291 Member
    I think the idea behind the ad is very appealing - embrace the beauty that you have, don't be so down on yourself etc.

    What I noticed, however, is the huge lack of diversity in the participants and the reinforcement of dominant stereotypes of beauty.

    Do we all have to be white, blonde, blue eyed and thin to be beautiful? I sincerely hope not because I fulfill only one of those criteria.

    Interesting blog post that was actually cited by The Guardian:

    http://jazzylittledrops.tumblr.com/post/48118645174/why-doves-real-beauty-sketches-video-makes-me

    i wonder if dove chose the women specifically, or if perhaps women who applied and were randomly chosen were statistically more likely to be white, older, blue eyed, etc. regardless i agree, diversity would have been nice!
  • FettsLady
    FettsLady Posts: 82 Member
    I enjoyed the core components of the ad and agree that we(women) often are much harder on ourselves that anyone else. We just need to stop and appreciate who we ARE. That always shines through.

    LOVE Dove Winter Care...not sure what I will do once I run out since winter is over!
This discussion has been closed.

Categories