Plus size models

joselo2
joselo2 Posts: 461
in Motivation and Support
I was just seeing th Jacamo advert with Freddy Flintoff and a group of suave guys like rudgy player body and everything (yes, I know he does cricket), and I was thinking 'were are the fat guys?' Why do even plus size brands use not very plus size people in their marketting? I think,, since the customers tend to be bigger people, it would work better to also have a few fat people in there. Because that shows that the brand isn't ashamed of being worn by fat people, and that it thinks fat peoplel can loo good too.

I wouldn't mind so much except for the fact that Jacamo used o go to 6xl and now it is only 5xl. I don't think it is good for plus size brands to be embarrassed to be associated with actual fat people!
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Replies

  • grrrlface
    grrrlface Posts: 1,204 Member
    Maybe they just wanted to encourage more people to be healthy by hiring these more athletic guys in their advertisement?

    They're big guys so will need bigger clothes as well, XL sizes aren't just for overweight people.

    Fit people who buy these clothes may not want to buy from a company who make bigger clothes if they just advertise with overweight models.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    It's a matter of customer approval. In theory it sounds good to show that a brand is 'accepting', but in reality what would happen is less people would want to shop there because it's now a Fat People store.
    The Abercrombie as*munch was right, people want to wear clothes worn by stereotypically hot people. Think of the popularity of brands like Victoria's Secret. The lingerie isn't even special, women just want to think of themselves as VS angels.
  • joselo2
    joselo2 Posts: 461
    I don't think brands care about health, they only do whats best for marketting. Maybe muscle ppl prefer not to be assocaited with us, but as I say, I think most fat ppl would prefer to see some people more their shape. Yes, not all xl people are overweight, but in a company selling xl to 5xl, most customers are probably overweight or at least half and half. So why wouldn't they want to appeal to us? Just thinking and things.
  • grrrlface
    grrrlface Posts: 1,204 Member
    Their previous adverts had an overweight man, as well as Johnny Vegas as the voice over, who is also overweight.

    Maybe they're trying to change their sales tactic and having a sporting star such as Freddy Flintoff in their adverts will appeal to fit and overweight men alike. Someone that people aspire to be, see @LumpySpacePrincess1's comment about women, lingerie and Victoria's Secret models.
  • joselo2
    joselo2 Posts: 461
    They should have me on it, I am very resprisentative of something to aspire to.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    Honestly 5xl is very big, so if they began getting models who fit those clothes the complaints would roll in that this brand is endorsing obesity (and with endorsing obesity you're also endorsing diabetes, heart disease, etc).
    I just think most stores need to change their window displays. Why are they using size 0 mannequins in a country where the average woman is a size 16?
    Bad show XD
  • stephiehampshire
    stephiehampshire Posts: 160
    I think there needs to be a balance, I disagree with models over size 16 / 18 just as much as i disagree with models below a size 8

    For me its all about being healthy regardless of size,

    I was annoyed by Gemma Collins new clothing range when she launched her shop saying "no skinny girls allowed" and the sizing is only 14 - 32 (uk size) with her continually saying big girls are beautiful.

    I appreciate the hotness of girls and guys of all sizes but I dont agree that bigger is beautiful when were talking about a clothing range going up to a size 32, to me that is encouraging unhealthy behaviour
  • joselo2
    joselo2 Posts: 461
    Honestly 5xl is very big, so if they began getting models who fit those clothes the complaints would roll in that this brand is endorsing obesity (and with endorsing obesity you're also endorsing diabetes, heart disease, etc).
    I just think most stores need to change their window displays. Why are they using size 0 mannequins in a country where the average woman is a size 16?
    Bad show XD

    I don't see why size 16 is OK but 5xl is not. It's all people who exist and need clothing. I buy 6xl sometimes. Is the shop endorsing obesity to sell it? Because someone has to sell it. And I think they should reflect the reality of their brand. People aren't going to become obese because of it, but it might give some already obese people some more clothing options. I'm going to email them and ask. The relaity is some people ARE bigger sizes and we can't walk around naked, so I do not see how it 'encourages obesity'. Same for size 0- some people are that size and it is really the fault of 'vanity sizing' in the first place, but they still need to buy clothes, so i hate the debate about banning it.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    Eh, I respectfully disagree. Size 16 is likely overweight, but not by too much. Where as 6xl is almost certainly too big.
    Sometimes accommodating large people's needs is seen as giving acceptance to what most people consider a medical issue.
    Either way, so long as the store is supplying I don't see what difference their ads make.
  • stephiehampshire
    stephiehampshire Posts: 160
    Eh, I respectfully disagree. Size 16 is likely overweight, but not by too much. Where as 6xl is almost certainly too big.
    Sometimes accommodating large people's needs is seen as giving acceptance to what most people consider a medical issue.
    Either way, so long as the store is supplying I don't see what difference their ads make.

    I agree,

    What I was trying to say in my post wasnt that I am against selling large clothes but I do disagree with adverts that advertise large clothes (I mean XXL type clothes) as if it is acceptable JUST as much as it would be irresponsible to advertise clothes for size 0 or smaller as acceptable. We cant hid behind the fact that although beauty comes in all shapes and sizes, healthy is healthy
  • joselo2
    joselo2 Posts: 461
    So, you want me to walk around naked? Shops shouldn't be 'accodating my needs' by doing clothing that fits.

    YOU WANT ME TO WALK AROUND NAKED?

    I have lost 70lbs already but more to go and I still need big sizes.... MI NAKEEED????????

    Do tell me.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    Eh, I respectfully disagree. Size 16 is likely overweight, but not by too much. Where as 6xl is almost certainly too big.
    Sometimes accommodating large people's needs is seen as giving acceptance to what most people consider a medical issue.
    Either way, so long as the store is supplying I don't see what difference their ads make.

    I agree,

    What I was trying to say in my post wasnt that I am against selling large clothes but I do disagree with adverts that advertise large clothes (I mean XXL type clothes) as if it is acceptable JUST as much as it would be irresponsible to advertise clothes for size 0 or smaller as acceptable. We cant hid behind the fact that although beauty comes in all shapes and sizes, healthy is healthy
    All that.
    I think saying that the media plays no role in what people do with their bodies is extremely inaccurate. While there are many naturally skinny men and women, I think we're all aware of the eating disorder epidemic in the modelling industry.
    If you tell someone enough times that THIS is beautiful, they'll crave that body at the very least, or take drastic steps to get there.
    Same goes for large people. While I'm not under the impression that any great deal of people are striving to be obese, the fact of the matter is that many people fit that box.
    So if you give them obese models, they'll use them as role models. "Why should I lose weight when *insert name* is my size AND a model?! Big is clearly beautiful."
    I'm an advocate of health. Full stop.
  • stephiehampshire
    stephiehampshire Posts: 160
    My comments were in relation to advertising plus size clothing, Im not saying dont sell it I just dont think it should be glammerised (and I feel the same about small clothing as well)

    Firstly congratulations on your loss, thats an incredible achievement

    Second I didnt mean to cause offence was just posting my honest opinion

    I think its right that plus size models are sizes 14 - 16 as the message they give is you can look good without being a size 8 but they still look healthy, like the simply be ladies
  • joselo2
    joselo2 Posts: 461
    I can't believe you want me to walk around naked.... my body must be beautiful after all, if so many people want to see it!!

    I just think it'd be nice to reflect the customer base, and show that fat people can look stylish in the clothing too. I am not ashamed. Like I say, they should put me in the adverts. I am trying to lose weight (VERY successfully) but I am not putting my life on hold. I want to look good and stylish in the mean time.
  • ms_leanne
    ms_leanne Posts: 523 Member
    I do recall a large lad I knew had Jacamo catalogue and loved their clothes. Looking at the ad they do all men's sizes from size S upwards so I guess it kind of kills the "Stereotype" of Jacamo and they can use anyone within those size ranges.
  • osothefinn
    osothefinn Posts: 163 Member
    Size 16 is likely overweight, but not by too much.

    Uh, what? These 4 are all size 16 women, and the lowest bodyfat percentage out of all of them is 34%. That's overweight I'm sorry to say.

    http://www.dailymail.co.uk/health/article-2342207/Is-size-16-normal--danger-These-women-Britains-common-dress-size-youd-expect-healthy-battery-medical-tests-came-surprising-worrying-results.html
  • hamminit
    hamminit Posts: 184 Member
    I just wish there were cute NFL jerseys for fat girls :) we have team spirit too- who-dey!
  • SailorKnightWing
    SailorKnightWing Posts: 875 Member
    Size 16 is likely overweight, but not by too much.

    Uh, what? These 4 are all size 16 women, and the lowest bodyfat percentage out of all of them is 34%. That's overweight I'm sorry to say.

    http://www.dailymail.co.uk/health/article-2342207/Is-size-16-normal--danger-These-women-Britains-common-dress-size-youd-expect-healthy-battery-medical-tests-came-surprising-worrying-results.html
    All I can think of when I read that article is "where can I get those shoes?"
  • ItsCasey
    ItsCasey Posts: 4,021 Member
    It's psychology. You know how they tell men that if you're going to buy lingerie for your wife, never get a size large, even if she is a size large? Well it's the same thing with modeling for plus-sized clothing. Even if you are XXXL, you don't want to see an XXXL person wearing a certain item of clothing and think to yourself "Is that really what I look like?" You are more likely to buy the clothes if you see them on someone smaller and more attractive.

    Believe me, clothing stores and fashion designers spends tons of money researching buyer tendencies and what causes you to make a purchase or not make one. They don't just look at each other and go "We don't like huge people, so let's discriminate."
  • xxghost
    xxghost Posts: 4,697 Member
    Excuse my rant, but:

    What really bothers me about plus size modeling is that many times, a lot of attention is drawn to their weight. Maurices, for example, is a store with a plus size section, so they normally have one or two plus size models. From my experience, their advertisements with the plus size models are always "hey guys, look, she's big but still looks good." They send out a little pamphlet every year highlighting their models. Last year (or maybe it was two years ago now), they had a few small models and a plus sized model. The bios for the small girls were "x loves playing sports, music, etc." The entire bio for the bigger girl was "x has been big her entire life, etc." Why can't we just highlight her as an individual, as a model, and not as a plus size model?
  • jwdieter
    jwdieter Posts: 2,582 Member
    It's difficult to make morbidly obese look good. The models are supposed to look good, to attract people to the store. Plus, models are selling fantasy - you may be large, but you're beautiful/athletic/etc. Wear our clothes and you'll look like this. That's just what models do - normal people don't look like models in regular-sized ads either.

    For the sizing, they're probably making decisions based on their results and expectations. Maybe the 6xl just wasn't worth selling.
  • admegamo
    admegamo Posts: 175 Member
    Excuse my rant, but:

    What really bothers me about plus size modeling is that many times, a lot of attention is drawn to their weight. Maurices, for example, is a store with a plus size section, so they normally have one or two plus size models. From my experience, their advertisements with the plus size models are always "hey guys, look, she's big but still looks good." They send out a little pamphlet every year highlighting their models. Last year (or maybe it was two years ago now), they had a few small models and a plus sized model. The bios for the small girls were "x loves playing sports, music, etc." The entire bio for the bigger girl was "x has been big her entire life, etc." Why can't we just highlight her as an individual, as a model, and not as a plus size model?

    THIS
  • seltzermint555
    seltzermint555 Posts: 10,740 Member
    I thought this was gonna be about plus size female models and what I wanna know is how the heck do they often have a bigger body than me with NO lumps, rolls, etc. Makes no sense.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    I thought this was gonna be about plus size female models and what I wanna know is how the heck do they often have a bigger body than me with NO lumps, rolls, etc. Makes no sense.
    LOL I want to know that as well. There's a size 18 plus sized model with a flat stomach and no cellulite. WUT?!
  • osothefinn
    osothefinn Posts: 163 Member
    I thought this was gonna be about plus size female models and what I wanna know is how the heck do they often have a bigger body than me with NO lumps, rolls, etc. Makes no sense.
    LOL I want to know that as well. There's a size 18 plus sized model with a flat stomach and no cellulite. WUT?!

    That's gotta be genetics in action.
  • LumpySpacePrincess1
    LumpySpacePrincess1 Posts: 388 Member
    Size 16 is likely overweight, but not by too much.

    Uh, what? These 4 are all size 16 women, and the lowest bodyfat percentage out of all of them is 34%. That's overweight I'm sorry to say.

    http://www.dailymail.co.uk/health/article-2342207/Is-size-16-normal--danger-These-women-Britains-common-dress-size-youd-expect-healthy-battery-medical-tests-came-surprising-worrying-results.html
    Wow, really? o_o Didn't know it'd be that high!
    I live and learn :bigsmile:
  • SDavidson71
    SDavidson71 Posts: 6 Member
    My friend just came in to visit today and she's a size 00. She's in her 30s, had two children and is a tiny woman from the Phillipines. Some people are just small. She sat by me for years at work and ate 4 times a day. Breakfast, snack, lunch and snack and she counted down the minutes until 10 and 3 so she could have her snacks! I think everyone has a right to wear clothes that they like no matter what size they are.
  • xxghost
    xxghost Posts: 4,697 Member
    Size 16 is likely overweight, but not by too much.

    Uh, what? These 4 are all size 16 women, and the lowest bodyfat percentage out of all of them is 34%. That's overweight I'm sorry to say.

    http://www.dailymail.co.uk/health/article-2342207/Is-size-16-normal--danger-These-women-Britains-common-dress-size-youd-expect-healthy-battery-medical-tests-came-surprising-worrying-results.html
    Wow, really? o_o Didn't know it'd be that high!
    I live and learn :bigsmile:

    Eh, I do think it varies quite a bit. Most websites that I have tried suggest my body fat percentage is not that high (~30%), even though I wear a size 20 US in most dresses. But I do understand the point the article is trying to make.
  • lindseydavis07
    lindseydavis07 Posts: 64 Member
    I thought this was gonna be about plus size female models and what I wanna know is how the heck do they often have a bigger body than me with NO lumps, rolls, etc. Makes no sense.
    LOL I want to know that as well. There's a size 18 plus sized model with a flat stomach and no cellulite. WUT?!

    That's gotta be genetics in action.

    it's called Photoshop and Spanx.... like people have said they are in it to make the clothes look as good as possible...
  • fitfreakymom
    fitfreakymom Posts: 1,400 Member
    http://www.nhlbi.nih.gov/guidelines/obesity/BMI/bmicalc.htm now I know this is a bmi chart but it states that a bmi of 30 or more is obese.

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