Childhood obesity billboards too much??

I think they are a wake up call that is sorely needed

poor fat kids..haveing the fact that they are fat plastered on billboards...

Can you add some examples? I haven't seen them yet.

watch the video in the link

This wake up call is needed.

I don't thinks it's trying to stigmatise children, it's trying to make parents aware and hold them responsible for their children's health and IHMO that's a good thing.

Some serious awareness raising needs to be done because parents of obese children (who are usually obese themselves) don't even recognise or acknowledge their children's weight and future health risks.

http://www.bbc.co.uk/news/health-12226744

I used to think it was too much, but then when I started taking public health classes and reading the statistics, to be honest- it was scary.

According to the CDC
Looking at studies on obesity from 1976-1980 in comparison to a study in 2008 -
Among preschool children aged 2-5, obesity increased from 5.0% to 10.4% between 1976-1980 and 2007-2008 and from 6.5% to 19.6% among those aged 6-11. Among adolescents aged 12-19, obesity increased from 5.0% to 18.1% during the same period.

Kids who are overweight as children are 2/3rds more likely to be overweight as adults. It's so much easier to change the habits of a child, than as an adult. And when kids are overweight, it's really the adults that need to be talked to far more than the kids.

And its really aimed at the parents. Some parents really don't understand how dangerously overweight their kids are. Its not about having a skinny kid. Its about having a HEALTHY kid!

It reminds me of when I lived in Sacramento and they put up these billbords for a gym that had a picture of an alien on it and said when they come they will eat the fat ones first.People were PISSED about.I thought it was funny.

This on the other hand is a wake up call,we have a problem and ignoring it will not make it go away.Parents are in controll of what thier kids eat no kid should be heavy like that,

But it's true. If both parents are obese, the likelihood of the children being obese is over half. What's the reality of obesity? One obese individual doesn't hurt the economy; it doesn't have an effect on society as a whole; but when you look at a nation of obese people where 30 percent of adults have a BMI over thirty, we're talking about a pandemic of heart disease, high blood pressure, and diabetes. With a health care system based on the numbers, we cannot afford this. Everybody will pay higher premiums in order to deal with this pandemic. The military has had to change its way of doing exercises to accommodate the overweight kids joining its ranks because many of them are getting stress fractures from simply running two miles.

Where do we put the blame for our overweight children? We're feeding them the fatty foods. We're substituting fast food for a healthy meal because we don't feel like cooking. We're the ones buying breaded chicken, fried chicken, tv dinners, donuts, and all the crap causing this obesity epidemic. We're the ones letting our kids eat as much food as possible because we're afraid of being bad parents if we let them go without every once in awhile. It's our fault that we've raised an unhealthy nation. Some of the kids walking around only know what fruit is because they saw it in a picture once.

So, is this billboard too much? I don't think it's enough.

I think I have mixed feelings. I think a wake up call IS needed but posting the kids I don't agree with. I like the commercials like the commercials that show mom's taking control of THEIR KITCHENS! Putting THEM The PARENT as the face of responsibility. Kids are a product of their environment, should have put the fat parents ON the billboard NOT the kids. But with a firm but positive message about making change for the sake of the kids.