Being tricked with "whole wheat bread"......the TRUTH!

So I read in one of my books that when you buy multi grain or wheat bread....its NOT tuly whole grain...they trick you! This is suprising and teaches me to really read the label now. Below is a site that I saw that talks about it. Good info


http://www.cspinet.org/nah/bread.htm

Shopping for Grain

How can you tell if you're getting whole wheat bread? Look at the ingredients. "Whole wheat flour" should be the only flour listed. Not "wheat flour," "unbleached wheat flour," or "unbleached enriched wheat flour." Those are just sneaky ways of saying "refined white flour."

Too busy to squint at the tiny print? Look at the name. Any bread, roll, or bun with "whole wheat" as part of its name must be made with only whole wheat flour.



Breads with "Stone Ground Wheat," "Cracked Wheat," "Crushed Wheat," or "Wheat Berry" in their names may or may not be whole grain. Check the ingredients.

If you're a fan of multi grain breads, look for whole wheat flour or some other whole grain as the first or second flour listed.

Original Bran'nola, for example, has more refined white flour than any other grain. But just barely, thanks to all of its whole grain. Bran'nola is sold under the Arnold label in the East, as Brownberry in the Midwest, and as Oroweat in the West. Refined flour is also the first ingredient in Brownberry Natural Whole Bran. But the bread is almost half whole wheat and wheat bran.

A few caveats:


Don't be fooled by high-fiber "light" breads. They're all or mostly refined white flour. Yet two slices of some-Arnold Bakery Light Italian or Wonder Light Wheat, for example-contain five to six grams of fiber . . . more than two slices of most 100% whole wheat breads. What gives?
The "light" makers have probably added highly processed cottonseed, oat, or soy fiber. That means the breads may help prevent constipation, but they don't supply the nutrients and phytochemicals that come with the whole grain. "Light" breads have fewer calories (and less sodium) than regular breads, at least in part, because they're sliced thinner. (And the labels can subtract the calories in the added fiber, because it passes through the body unabsorbed.)
Check the serving size. What's a serving of bread? For most people, it's two slices. Yet many labels give calories, sodium, fiber, and other nutrition information for one slice. That's fine, as long as you double the numbers before you make your sandwich. That's what we've done in our chart.

Small Brands. Our chart lists mostly major brands available in large supermarkets. Many delicious whole grain breads that are sold in natural food stores would probably qualify for Best Bites. That includes breads from Alvarado St. Bakery, The Baker, Food for Life, French Meadow, Natural Ovens, Nature's Path, and Shiloh Farms.
If your favorite sandwich-maker isn't in the chart, use our Best Bite and Honorable Mention criteria to see how it stacks up.

Loaves at First Bite
Within each category, breads are listed from most fiber to least. The weight (in ounces) of two slices is in parenthesis following each name.
Bread (weight of 2 slices in ounces) Calories Sodium (mg) Fiber (g)
100% Whole Wheat

Rubschlager 100% Stone Ground Honey Whole Wheat (2)
140 270 5
Oroweat Light 100% Whole Wheat (1.5)
80 230 5
Arnold Stoneground 100% Whole Wheat (2)
120 230 4
Schmidt's Old Tyme 100% Whole Wheat (2)
120 260 4
Mrs. Wright's 100% Whole Wheat (2)
120 280 4
Grant's Farm 100% Whole Wheat (2)
140 300 4
Pepperidge Farm Natural Whole Grain 100% Stoneground Whole Wheat (2.5)
180 320 4
Earth Grains 100% Whole Wheat (1.5)
90 240 3
Wonder 100% Whole Wheat (1.5)
110 280 3
Pepperidge Farm 100% Whole Wheat Thin Sliced (2)
120 240 2
Wheat

Brownberry Bran'nola Hearty Wheat (2.5)
180 270 6
Oroweat Original Honey Wheat Berry (2.5)
120 340 4
Pepperidge Farm Very Thin Sliced Wheat (1)
70 150 3
Arnold Country Wheat (2.5)
180 340 2
Mixed Grain

Rubschlager European Style Whole Grain (2)
140 270 6
Rubschlager Sunflower Multi-Grain (2)
140 240 4
Pepperidge Farm Natural Whole Grain Crunchy Grains (2.5)
180 260 4
Nature's Cupboard Natural 10-Grain (2.5)
160 340 4
Pepperidge Farm Natural Whole Grain Nine Grain (2.5)
180 340 4
Brownberry Health Nut (2)
140 300 2
Pumpernickel & Rye

Rubschlager Danish Style Pumpernickel (2)
140 270 4
Rubschlager Westphalian Style Pumpernickel (2)
140 270 4