Ugh, I am so frustrated with labels that lie! I just came from the American Eagle jeans size chart, and the chart is flat-out lying. Now it's not even about size inflation (today's size 6 used to be the 90s' size 10, we all know that)... But now the size charts are even giving you the wrong measurements for their current sizes! American Eagle claims a 27.5-inch waist/37-inch hips are a size 6 in their brand, but I am telling you that's total hogwash. Those are my exact measurements, and their size 6 jeans are so baggy on me that they fall right off. I wear a size 2 in AE jeans. They fit perfectly flush to my body with no sagging but absolutely no muffin top or pulling either. And it's not like the jeans are *supposed* to fit baggy... I buy them to fit exactly like they appear on the model modeling the jeans.
If I were to go by their size chart and buy jeans from them online, what I would receive in the mail would be jeans two sizes too big. What purpose can it serve to dupe people like that?
... On a related note, my male friend asked me the other day why he still wore 34-waist pants like he did in high school, even though he was clearly fatter now. I informed him that vanity sizing even exists in men's clothing, and men's waist sizes don't actually reflect their waist measurement anymore. Shocked, he gave me a pair of pants which fit him perfectly and asked me to measure the waistband. The pants were labelled size 34. The waistband was actually 38 inches in circumference.
He was horrified and immediately went on a diet. LOL