Facebook Conducting Secret Test On Us

MrTolerable
MrTolerable Posts: 1,593 Member
http://www.telegraph.co.uk/technology/facebook/10932534/Facebook-conducted-secret-psychology-experiment-on-users-emotions.html


Briefly: -

"Facebook altered the tone of the users' news feed to highlight either positive or negative posts from their friends, which were seen on their news feed.

They then monitored the users' response, to see whether their friends' attitude had an impact on their own. "

Results: -

"When positive expressions were reduced, people produced fewer positive posts and more negative posts; when negative expressions were reduced, the opposite pattern occurred. These results indicate that emotions expressed by others on Facebook influence our own emotions, constituting experimental evidence for massive-scale contagion via social networks."


Do your friends comments on social media effect your mood?