Runners- GPS Watch

I recently had my GPS watch stolen, it was a Garmin Forerunner 110, and I loved it. BUT I never used the heart rate monitor on it. So I am looking for a new one. I was thinking the Garmin Forerunner 10, because it seems the same as the 110 but without the heart rate monitor. I did however see a SYNC GPS watch, that links up to mapmyrun, and is only $60 compared to the $120 for a Garmin. But I have never heard of the SYNC brand before, and there weren't hardly any reviews for it.

SO basically....should I stick with Garmin, or does someone use a SYNC and love it more?!