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Crazy Marketing Claims in Ads

AnnPT77
AnnPT77 Posts: 34,197 Member
in Debate Club
It seems like they'll tell us anything to sell diet/exercise programs. Would anyone like to share some? Here are a couple of recent ones I saw online (I swear I didn't make these up):

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and

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«1345678

Replies

  • chris_in_cal
    chris_in_cal Posts: 2,520 Member
    The courts find these worthless disclaimer clauses are meritless.
    Defendant’s reliance on these ‘worthless’ disclaimers is worthless,” state court judge Arthur Engoron wrote in September,

    Crossing your fingers behind your back when speaking falsehoods does make everything okay. Though us Americans assume innocence until proven guilty, we still need caveat emptor...unless you have money for lawyers. 💲
  • chris_in_cal
    chris_in_cal Posts: 2,520 Member
    chris_in_cal wrote: »
    Crossing your fingers behind your back when speaking falsehoods does make everything okay.

    I missed a critical word "... does NOT make everything okay."
  • Melwillbehealthy
    Melwillbehealthy Posts: 894 Member
    I just don’t get it. How do the advertisers get away with it? Oprah’s picture is often shown by the gummies. Makes me think she is endorsing the ad. My girlfriend was so influenced by it, she ordered the gummies online. She was highly disappointed the gummies didn’t work.🫤
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    Melwillbehealthy wrote: »
    I just don’t get it. How do the advertisers get away with it? Oprah’s picture is often shown by the gummies. Makes me think she is endorsing the ad. My girlfriend was so influenced by it, she ordered the gummies online. She was highly disappointed the gummies didn’t work.🫤

    The gummy ad above had Kelly Clarkson. We're meant to believe the celeb is endorsing the ad. I suspect it's just that the celeb's lawyers are behind in playing whack-a-mole, but that's a guess.

    Of course they don't work - certainly not as advertised, anyway.

    Yup, people are seeking the quick and easy solution, so fall for this kind of nonsense.

    (I'm not speaking directly to you, Melwillbehealthy, when I say this next - just a genuine comment about what I'd hoped from the thread.)

    I was hoping others might share some examples of the ridiculous claims they've seen so we could, oh, maybe make fun of them . . . as opposed to debating how advertisers get away with it or saying they shouldn't lie. But it's the debate forum, so anyone can post anything, on topic or semi-off, I guess.

    If it turns into another discussion about the general evils of the diet industry, especially the bottom-feeders in it, I'll probably delete the thread. There are plenty of previous discussions that cover that ground, seems like; but I hadn't seen any where we could post examples and maybe ridicule them to amp up some caveat emptor cheerleading hereabouts.
  • Theoldguy1
    Theoldguy1 Posts: 2,496 Member
    Melwillbehealthy wrote: »
    I just don’t get it. How do the advertisers get away with it? Oprah’s picture is often shown by the gummies. Makes me think she is endorsing the ad. My girlfriend was so influenced by it, she ordered the gummies online. She was highly disappointed the gummies didn’t work.🫤

    The fact that "influencers" who have minimal, if any knowledge on the topic being discussed can change behaviors is a whole other issue.
  • xbowhunter
    xbowhunter Posts: 1,236 Member
    Suckers are born every minute.

    In the instant gratification society, all play and no work it's no wonder these claims are making millions and helping no one but the investors! lol
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    AnnPT77 wrote: »

    I was hoping others might share some examples of the ridiculous claims they've seen so we could, oh, maybe make fun of them . . . as opposed to debating how advertisers get away with it, saying they shouldn't lie, or otherwise criticizing them. But it's the debate forum, so anyone can post anything, on topic or semi-off, I guess.

    If it turns into another discussion about the general evils of the diet industry, especially the bottom-feeders in it, I'll probably delete the thread. There are plenty of previous discussions that cover that ground, seems like; but I hadn't seen any where we could post examples and maybe ridicule them to amp up some "caveat emptor" cheerleading hereabouts.

  • nossmf
    nossmf Posts: 11,612 Member
    Don't have pictures, but at the checkout line for the grocery store is a magazine rack while you wait, and every week are loud article titles about "Walk off 47lbs in 6 weeks" or the like.
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    nossmf wrote: »
    Don't have pictures, but at the checkout line for the grocery store is a magazine rack while you wait, and every week are loud article titles about "Walk off 47lbs in 6 weeks" or the like.

    Like this one, maybe? (This is old. They still look about like this, though.)

    h91c6ldxc5ip.jpg

    or this:

    ulygn4v7nkap.jpg

    Or these oddly gendered selections (that contained approximately - maybe exactly - the same exercises, as perceived from my quick flip-through, just with male vs. female photos, and some different text around them.

    ejbm931rdv0x.jpg

    Plus we have things like this, in the book section:

    074a99rhpzwr.jpg

    I've been amused (appalled?) by this sort of thing for a while. Some of these were posted by other people in threads with different theses.
  • chris_in_cal
    chris_in_cal Posts: 2,520 Member
    AnnPT77 wrote: »
    I'll probably delete the thread.

    What's this? I just looked at old threads I've created and don't see an ability to 'delete' a thread I created. How does one do this?

  • ccrdragon
    ccrdragon Posts: 3,374 Member
    edited February 12
    chris_in_cal wrote: »
    AnnPT77 wrote: »
    I'll probably delete the thread.

    What's this? I just looked at old threads I've created and don't see an ability to 'delete' a thread I created. How does one do this?


    It's usually done by capturing a link to the thread and asking one of the mods to delete it for you.
  • PAV8888
    PAV8888 Posts: 14,242 Member
    Flag: Report: This is my thread and I want to delete it.
  • chris_in_cal
    chris_in_cal Posts: 2,520 Member
    Re: Mods/Flags - Thanks.
  • Lietchi
    Lietchi Posts: 6,819 Member
    This one doesn't have very crazy claims, but still ambitious: 1kg per week, and you get a free 'figure analysis' when you start out.

    But what the heck is that 'pod' in the picture, which presumably is how they their clients are supposed to lose weight?

    x3feuo9y0i3o.jpg
  • claireychn074
    claireychn074 Posts: 1,604 Member
    I haven’t got the image of the ads but last year I saw a tonne of ads for leggings with caffeine in them. Supposed to magically make you lose weight and get rid of cellulite. The before pics were all unhappy women gesturing at their legs and tummies, then slim women beaming afterwards. The ads have stopped now so I’m guessing they got pulled for false advertising!
  • springlering62
    springlering62 Posts: 8,428 Member
    edited February 15
    claireychn074 wrote: »
    I haven’t got the image of the ads but last year I saw a tonne of ads for leggings with caffeine in them. Supposed to magically make you lose weight and get rid of cellulite. The before pics were all unhappy women gesturing at their legs and tummies, then slim women beaming afterwards. The ads have stopped now so I’m guessing they got pulled for false advertising!

    Whaaaaaat? Caffeine infused leggings?! Soooo many questions and most too rude to ask here! What happens when you wash them? When you sweat, where does the caffeine go? What does it do then? What if you cat sits in your lap? Your kid? Your SO? Can it be like a viagra reaction and potentially entail a visit to hospital? WHAT IF YOU WEAR THEM COMMANDO?

    My favorite of all time is the African weight loss belly beads. They’re all over the internet but Etsy has the market captured.
    ap0anksq3wgf.jpeg

    That lead me this:
    bbusi0vsmbig.jpeg

    All that time in the weight room, wasted, when I coulda been training the easy way. 🤬
  • springlering62
    springlering62 Posts: 8,428 Member
    I get a ton of absolutely ridiculous weight loss articles suggested by Apple News. Apparently, one of the biggest sources is some hair stylist magazine. No idea how that one got on my feed. That, and all kinds of faux articles which end up just containing links to buy stuff.

    Apple News is the least newsy news outlet there is.
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    springlering62 wrote: »
    I get a ton of absolutely ridiculous weight loss articles suggested by Apple News. Apparently, one of the biggest sources is some hair stylist magazine. No idea how that one got on my feed. That, and all kinds of faux articles which end up just containing links to buy stuff.

    Apple News is the least newsy news outlet there is.

    I'd consider things like that to be on topic for this thread, too, even if not strictly advertising. Screen shot of the loopy headline in addition to a link would be funnest. ;)

    There's some exercise site Google likes to recommend articles from sometimes that are really horrible, too. I can't recall the name right now, but I'll be on the lookout for amusingly crazy content there, too. Being on Android doesn't spare a person from clickbait nonsense, trust me.
  • paperpudding
    paperpudding Posts: 9,280 Member
    edited February 15
    AnnPT77 wrote: »
    nossmf wrote: »

    Or these oddly gendered selections (that contained approximately - maybe exactly - the same exercises, as perceived from my quick flip-through, just with male vs. female photos, and some different text around them.

    ejbm931rdv0x.jpg

    I've been amused (appalled?) by this sort of thing for a while. Some of these were posted by other people in threads with different theses.
    .


    I guess these aren't technically false claims - I mean, one can exercise 10 mins per day and get results.

    Since it doesn't specify for how many days and exactly what results. B)
  • paperpudding
    paperpudding Posts: 9,280 Member
    edited February 15
    ...
  • claireychn074
    claireychn074 Posts: 1,604 Member
    claireychn074 wrote: »
    I haven’t got the image of the ads but last year I saw a tonne of ads for leggings with caffeine in them. Supposed to magically make you lose weight and get rid of cellulite. The before pics were all unhappy women gesturing at their legs and tummies, then slim women beaming afterwards. The ads have stopped now so I’m guessing they got pulled for false advertising!

    Not the ad but found ‘em on Amazon 🤣
    zhvvpw79djau.png
  • claireychn074
    claireychn074 Posts: 1,604 Member
    And I have no idea what “antifatic” is supposed to mean: anti-fatigue maybe? Or anti-fat?!
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    claireychn074 wrote: »
    And I have no idea what “antifatic” is supposed to mean: anti-fatigue maybe? Or anti-fat?!

    That jumped out at me, too. I guess they do something so fabulous to fat that a whole new word needed to be invented for it?
  • tulips_and_tea
    tulips_and_tea Posts: 5,741 Member
    On another message board I use regularly, all the ladies are jumping on the bandwagon for the "Skinnify Workout Leggings" that have resistance bands built in. It's a finance and investing message board, but an "off topic" thread is about health and fitness. Cringe-worthy product description:

    "About this item
    LOSE WEIGHT THANKS TO THE BUILT-IN RESISTANCE BANDS OF THE LEGGINGS: Our high-waist women’s leggings have built-in resistance bands that provide resistance to your legs with every movement in your daily life. This allows you to turn everyday activities that you do anyway into mini workouts. For example, shopping or going for a walk. The increased effort from wearing these women’s workout pants will help you burn more calories and lose weight.
    MORE ENERGY, LESS FATIGUE & NOT LONGER SO QUICKLY OUT OF BREATH: Unlock a life of increased vitality with our lose weight leggings! Say goodbye to midday slumps as the built-in resistance bands engage your muscles, boosting your metabolism and energy levels throughout the day. No more huffing and puffing after climbing a flight of stairs—improve your stamina and breath control effortlessly.
    ALL YOUR FAVORITE CLOTHES WILL FIT AGAIN: As these black yoga pants help you lose weight throughout your daily routine, you'll start to notice a slimmer, more toned physique. Before you know it, you'll be reaching for those cherished items that you thought were a thing of the past—be it your favorite jeans, that snug-fitting dress, or the tailored shirt that makes you feel confident and stylish.
    FEEL HEALTHY & COMFORTABLE IN YOUR OWN BODY: By turning everyday movements into micro-workouts, resistance band leggings help women to tone up and lose weight, contributing to a healthier you. This isn't just about aesthetics—it's about the mental boost that comes from achieving your fitness goals and feeling more in tune with your body. Embrace the comfort and confidence that comes from feeling genuinely healthy and loving the skin you're in.
    LOSE WEIGHT OR PAY NOTHING: Our 14 day money back guarantee enables all women to return their resistance band leggings and get a full refund. We do not just promise results, we guarantee them. Buy your weight loss pants now."
  • AnnPT77
    AnnPT77 Posts: 34,197 Member
    @BZAH10, "weight loss pants"? That's hysterical! Thanks for sharing that. Who thinks of these things . . . and who buys them? :grimace:
  • tulips_and_tea
    tulips_and_tea Posts: 5,741 Member
    Scary, isn't it??? My favorite line is "ALL YOUR FAVORITE CLOTHES WILL FIT AGAIN". Sure, just wear these leggings and go about your normal day and all of the sudden your jeans from 20 years ago will fit perfectly! Ugh...

    A couple of the ladies have talked about their leggings and how they've worked so far, but one said she doesn't believe in calorie counting (but admittedly has struggled with her weight for years) and another said she doesn't eat enough calories so "my body just holds on to the weight" because of that. So, I guess those are the folks that buy this type of gimmick.

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