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vaccinations/health care and product promotions.

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  • tiptoethruthetulips
    tiptoethruthetulips Posts: 3,382 Member
    my debate question wasnt really about whether KK donuts are good from a weight management point of view - more about how much advertsing is allowed or acceptable to be linked to health care.

    I dont think Australia would be ok with any product advertising via a promotion like this.

    I probably wouldn't think twice about it.

    But if going by the number of people who bring those kk donuts back on home a plane (there are no kk stores in my state), I'd say a quite few would put up their hands for a freebie regardless of what it was associated with.

  • paperpudding
    paperpudding Posts: 9,527 Member
    It's amazing this wouldn't fly in Australia, it's completely unremarkable here. We see ourselves as consumers first, and hold on let me ask google what "citizens" means.

    I'm not sure what you mean by last sentence about asking google what citizens means - but amazingly though it may seem to you, this would not fly in Australia- the concept of health messages being muddied by commercial product promotion may be unremarkable in US, but I doubt it would be here.

    What health message is being muddied though?

    Covid vaccinations serve the public good. Krispy Kreme is using current chatter around vaccinations and offering their product as a way to 1) promote that public good and 2) get some headlines related to current vaccine publicity.

    Unless the argument is that having a donut somehow cancels out the efficacy of the vaccine, I'm not sure what could possibly be muddied here.

    Seems pretty obvious that the poster doesn't like the coupling of a healthy thing with an unhealthy thing even when they're not related. Mixed messages. Whether you agree or not it's clearly what's being said.


    Sorry If I wasnt clear - but , no that isnt what I meant to say

    It isnt about a healthy thing (vaccines) with an unhealthy thing - and I dont think donuts in moderation are unhealthy anyway, I am not arguing that

    More the commercial coupling of an irelevant product with a health message

  • paperpudding
    paperpudding Posts: 9,527 Member
    33gail33 wrote: »
    "I dont think Australia would be ok with any product advertising via a promotion like this."

    Idk they have this in Australia - I think this is worse than giving away something free tbh. I think a lot of corporations are making an awful lot of profits off the cancer industry. I would find it odd if people would accept this kind of thing, but not a free donut. Or is there backlash against this in Australia?

    https://nbcf.org.au/partners/pink-products/


    No I havenst seen backlash against that - in fact I havent seen that at all, so perhaps it isnt as well known.

    I think perhaps the donating profits directly to a cause is different.

  • paperpudding
    paperpudding Posts: 9,527 Member
    33gail33 wrote: »
    It's amazing this wouldn't fly in Australia, it's completely unremarkable here. We see ourselves as consumers first, and hold on let me ask google what "citizens" means.

    I'm not sure what you mean by last sentence about asking google what citizens means - but amazingly though it may seem to you, this would not fly in Australia- the concept of health messages being muddied by commercial product promotion may be unremarkable in US, but I doubt it would be here.

    What health message is being muddied though?

    Covid vaccinations serve the public good. Krispy Kreme is using current chatter around vaccinations and offering their product as a way to 1) promote that public good and 2) get some headlines related to current vaccine publicity.

    Unless the argument is that having a donut somehow cancels out the efficacy of the vaccine, I'm not sure what could possibly be muddied here.

    Seems pretty obvious that the poster doesn't like the coupling of a healthy thing with an unhealthy thing even when they're not related. Mixed messages. Whether you agree or not it's clearly what's being said.

    That's not how I read it - I thought that the OP was against a corporation taking advantage of a public health crisis in order to boost their profits - I didn't get the impression that the product (the donut) was the issue.


    Well it wasnt really meant to be a discussion of what I personally am against - more what would be acceptable to society in general in different countries

    But yes exactly - the donut wasnt the issue (or how healthy such foods are or are not so was surprised to see that tangent being laid at my door) ) - more the idea of a corporation blatantly using a health message t o boost their profits


  • paperpudding
    paperpudding Posts: 9,527 Member
    Thoin wrote: »
    33gail33 wrote: »
    That's not how I read it - I thought that the OP was against a corporation taking advantage of a public health crisis in order to boost their profits - I didn't get the impression that the product (the donut) was the issue.

    I thought the same thing but then the author said this:
    my debate question wasnt really about whether KK donuts are good from a weight management point of view - more about how much advertsing is allowed or acceptable to be linked to health care.

    I dont think Australia would be ok with any product advertising via a promotion like this.

    So it makes me wonder if the author would have said the same thing if instead of a donut it was a coffee mug or toy or something non-food related?


    yes I would have posed same discussion question and I think Australia would have same reaction to those products being promoted in same way too.
  • middlehaitch
    middlehaitch Posts: 8,488 Member
    No idea what Canada or the UK’s stand on this would be so I’m just giving a personal reaction.

    I’m not in favour of any handout at the vaccination site that isn’t connected to COVID prevention and a true charitable (non advertising) or government hand out. (ie: a choise of advised pain killer (2pk) for after effects that night/next day)

    The KK ‘donation’ is an advertising and tax ploy and if one company is allowed to do this then it could end up with rows of goody bags being offered and people choosing which site to attend based on what freebies they get.

    This could then devolve into company sponsored sites that could compromise quality of service and equality of distribution.

    Like I said, just my reaction.

    Cheers, h.
  • 33gail33
    33gail33 Posts: 1,155 Member
    edited March 2021
    33gail33 wrote: »
    "I dont think Australia would be ok with any product advertising via a promotion like this."

    Idk they have this in Australia - I think this is worse than giving away something free tbh. I think a lot of corporations are making an awful lot of profits off the cancer industry. I would find it odd if people would accept this kind of thing, but not a free donut. Or is there backlash against this in Australia?

    https://nbcf.org.au/partners/pink-products/


    No I havenst seen backlash against that - in fact I havent seen that at all, so perhaps it isnt as well known.

    I think perhaps the donating profits directly to a cause is different.

    I guess I am not seeing the difference - both scenarios are large corporations who are taking advantage of a public health crisis (the pandemic or breast cancer) to promote their products, and boost their profits. The promotions are set up slightly differently, but it is the same basic concept.

    And in either one, the donut give away or the breast cancer products, the corporation could make the claim that they are actually promoting public health with their actions.

    You are making the assertion that that kind of thing "wouldn't fly" in Australia due to cultural differences, but it is already happening in Australia, and you haven't heard of any backlash against it (which surprises me a little because I have heard of backlash against it here in Canada - although it still happens).

    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.

  • janejellyroll
    janejellyroll Posts: 25,763 Member
    There probably ARE people who object for any variety of reasons. People will find anything to gripe about.

    Paperpudding at this point it seems like you are making a condescending "comment" about the American public.

    People are people. Some will object. Most have more important and bigger things to worry about.


    Not sure what you are finding condescending or getting defensive about. :*

    You write " and hold on let me ask google what "citizens" means - which seemed a sarcastic condescending comment to me as does 'most have bigger and better things to worry about'

    Of course there are bigger things to discuss - not sure why people respond with that remark about discussion of less big things.

    We would never talk about any less big topics if we waited for all the big ones to be solved first.

    I'm pretty sure the comment about "citizens" was an American poking fun at AMERICANS for how we sometimes seem to value our status as consumers over our status as citizens.
  • cmriverside
    cmriverside Posts: 34,823 Member
    There probably ARE people who object for any variety of reasons. People will find anything to gripe about.

    Paperpudding at this point it seems like you are making a condescending "comment" about the American public.

    People are people. Some will object. Most have more important and bigger things to worry about.


    Not sure what you are finding condescending or getting defensive about. :*

    You write " and hold on let me ask google what "citizens" means - which seemed a sarcastic condescending comment to me as does 'most have bigger and better things to worry about'

    Of course there are bigger things to discuss - not sure why people respond with that remark about discussion of less big things.

    We would never talk about any less big topics if we waited for all the big ones to be solved first.

    I'm pretty sure the comment about "citizens" was an American poking fun at AMERICANS for how we sometimes seem to value our status as consumers over our status as citizens.

    Yeah, and I wasn't the one who said it.

    :lol:
  • paperpudding
    paperpudding Posts: 9,527 Member
    Riverside, no you didn't, I see I mixed you up with another poster - I posted that I didn't know what it meant and poster did not clarify.
  • paperpudding
    paperpudding Posts: 9,527 Member
    33gail33 wrote: »
    33gail33 wrote: »
    "I dont think Australia would be ok with any product advertising via a promotion like this."

    Idk they have this in Australia - I think this is worse than giving away something free tbh. I think a lot of corporations are making an awful lot of profits off the cancer industry. I would find it odd if people would accept this kind of thing, but not a free donut. Or is there backlash against this in Australia?

    https://nbcf.org.au/partners/pink-products/


    No I havenst seen backlash against that - in fact I havent seen that at all, so perhaps it isnt as well known.

    I think perhaps the donating profits directly to a cause is different.

    I guess I am not seeing the difference - both scenarios are large corporations who are taking advantage of a public health crisis (the pandemic or breast cancer) to promote their products, and boost their profits. The promotions are set up slightly differently, but it is the same basic concept.

    And in either one, the donut give away or the breast cancer products, the corporation could make the claim that they are actually promoting public health with their actions.

    You are making the assertion that that kind of thing "wouldn't fly" in Australia due to cultural differences, but it is already happening in Australia, and you haven't heard of any backlash against it (which surprises me a little because I have heard of backlash against it here in Canada - although it still happens).

    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.


    Yes McDonald's has those buy a happy meal and profit goes to charitable cause here too - I see that as different because there is a donation to charity and not a direct link to a government promotion health message
  • paperpudding
    paperpudding Posts: 9,527 Member
    No idea what Canada or the UK’s stand on this would be so I’m just giving a personal reaction.

    I’m not in favour of any handout at the vaccination site that isn’t connected to COVID prevention and a true charitable (non advertising) or government hand out. (ie: a choise of advised pain killer (2pk) for after effects that night/next day)

    The KK ‘donation’ is an advertising and tax ploy and if one company is allowed to do this then it could end up with rows of goody bags being offered and people choosing which site to attend based on what freebies they get.

    This could then devolve into company sponsored sites that could compromise quality of service and equality of distribution.

    Like I said, just my reaction.

    Cheers, h.


    Yes that sums up my feeling on it and IMO how the Australian public would react.

  • paperpudding
    paperpudding Posts: 9,527 Member
    Yes I know that. Seems same sort of inappropriate advertising to me though

    And if it is ok in free market economy of US that's fine.

    I don't think it would be seen as ok here though which prompted me to post a thread for discussion about that.
  • janejellyroll
    janejellyroll Posts: 25,763 Member
    Yes I know that. Seems same sort of inappropriate advertising to me though

    And if it is ok in free market economy of US that's fine.

    I don't think it would be seen as ok here though which prompted me to post a thread for discussion about that.

    Do you feel the same way about a restaurant offering special deals or free meals to, say, veterans or First Responders (and making that widely known)? I think the issue is that in the US we're already used to discounts being used promotionally and as a reward for socially beneficial actions. And even if individual Americans are rubbed the wrong way by this, there is no (to my knowledge) state mechanism to stop it. It's pretty much our tradition that businesses can promote themselves in almost any way they please, the government pretty much only steps in when there is a perceived danger or when children are being specifically targeted. And you only really see consumers get upset when they perceive that their "values" are being targeted (like when Cheerios got the backlash in 2013 for having an interracial family in a cereal ad).
  • paperpudding
    paperpudding Posts: 9,527 Member
    33gail33 wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    "I dont think Australia would be ok with any product advertising via a promotion like this."

    Idk they have this in Australia - I think this is worse than giving away something free tbh. I think a lot of corporations are making an awful lot of profits off the cancer industry. I would find it odd if people would accept this kind of thing, but not a free donut. Or is there backlash against this in Australia?

    https://nbcf.org.au/partners/pink-products/


    No I havenst seen backlash against that - in fact I havent seen that at all, so perhaps it isnt as well known.

    I think perhaps the donating profits directly to a cause is different.

    I guess I am not seeing the difference - both scenarios are large corporations who are taking advantage of a public health crisis (the pandemic or breast cancer) to promote their products, and boost their profits. The promotions are set up slightly differently, but it is the same basic concept.

    And in either one, the donut give away or the breast cancer products, the corporation could make the claim that they are actually promoting public health with their actions.

    You are making the assertion that that kind of thing "wouldn't fly" in Australia due to cultural differences, but it is already happening in Australia, and you haven't heard of any backlash against it (which surprises me a little because I have heard of backlash against it here in Canada - although it still happens).

    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.


    Yes McDonald's has those buy a happy meal and profit goes to charitable cause here too - I see that as different because there is a donation to charity and not a direct link to a government promotion health message

    Ok well since I am seeing both as linking a corporate product to a health message, and you are seeing it as two different things, there isn't much point in debating it.
    You are basically saying that Australians would not accept this one specific scenario for a product promotion/public health link - while there is evidence they accept many other forms of it. I can't imagine how such a major cultural difference would manifest itself in such a narrowly specific way.
    I guess unless this exact promo makes it's way to Australia we will never know and will have to take your word for it.


    What government health promotion is mchappy day linked to?
    It is raising money for charity but no link to a government health promotion here

    No I am not saying Australians wouldn't accept the one specific scenario of Krispy Kreme , I am saying I believe they wouldn't accept this sort of corporate advertising linked to a health promotion, not this specific one only

    True - unless Kk tries such a promotion here we will not know.

    KK are here in Australia - it is possible they are not trying it here because they know it would not be accepted.

  • paperpudding
    paperpudding Posts: 9,527 Member
    Yes I know that. Seems same sort of inappropriate advertising to me though

    And if it is ok in free market economy of US that's fine.

    I don't think it would be seen as ok here though which prompted me to post a thread for discussion about that.

    Do you feel the same way about a restaurant offering special deals or free meals to, say, veterans or First Responders (and making that widely known)? I think the issue is that in the US we're already used to discounts being used promotionally and as a reward for socially beneficial actions. And even if individual Americans are rubbed the wrong way by this, there is no (to my knowledge) state mechanism to stop it. It's pretty much our tradition that businesses can promote themselves in almost any way they please, the government pretty much only steps in when there is a perceived danger or when children are being specifically targeted. And you only really see consumers get upset when they perceive that their "values" are being targeted (like when Cheerios got the backlash in 2013 for having an interracial family in a cereal ad).


    I am not aware of special deals for veterans or first responders here. Closest I can recall was free McDonald's coffee for health professionals during lockdown last year.

    No I don't feel same way about that - it isn't linked to a government public health promotion

    It is more like the soft approach I mentioned earlier of Kk donating trays to staff rooms of hospitals/ clinics during lockdown.

    (As an aside, I find it worrying that as late as 2013, people objected to an inter racial family appearing in an advertisement.)

    I m not sure there would be a state mechanism to stop it here either- meaning I'm not sure it would be illegal - but I think there would be backlash against it.

  • lemurcat2
    lemurcat2 Posts: 7,887 Member
    No idea what Canada or the UK’s stand on this would be so I’m just giving a personal reaction.

    I’m not in favour of any handout at the vaccination site that isn’t connected to COVID prevention and a true charitable (non advertising) or government hand out. (ie: a choise of advised pain killer (2pk) for after effects that night/next day)

    The KK ‘donation’ is an advertising and tax ploy and if one company is allowed to do this then it could end up with rows of goody bags being offered and people choosing which site to attend based on what freebies they get.

    This could then devolve into company sponsored sites that could compromise quality of service and equality of distribution.

    Like I said, just my reaction.

    Cheers, h.

    I think it's rather significant that there's no "tax ploy" or "donation" here -- I'm sure it would be considered like any other promotion -- and it doesn't affect where people get vaccinated as it has nothing to do with the vaccination site. It's KK offering a free donut at their own location.

    No one responded to my other hypothetical -- maybe it was boring and no one was interested but (optimistically) maybe everyone was responding to other posts and missed it, so I will try again in the next post!
  • lemurcat2
    lemurcat2 Posts: 7,887 Member
    So here's my hypothetical from above again. I'm really curious how those bothered by the KK thing would respond, as I think it's basically the same except the promoted product is considered healthy:

    Well, let's say Kroger or Safeway offered a free $10 certificate for fruits and veg for anyone who showed they got their annual check up, to encourage that. Would that be bad? I don't think there would be any backlash in the US although there might well be complaints from some groups who would claim it was classist, etc, since we don't have universal health care. If there would be a backlash in AU, then that's definitely a difference. (And I see nothing wrong with such a promotion personally.)

    Or, for vaccine-focused, how about Starbucks giving out a free waters in containers that say "I'm Vaccinated, Are You?" -- I might not want one since it seems snotty given that it's still hard to get appointments, but let's say this is in May.

    I would have no problem with either of those, and see them as basically the same as the KK example.
  • YellowD0gs
    YellowD0gs Posts: 693 Member
    33gail33 wrote: »
    33gail33 wrote: »
    ""
    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.
    Umm, excuse me, but WOW!! Corporations making donations to send underpriviledged and ill kids to summer camp is now BS??

    Really?
  • 33gail33
    33gail33 Posts: 1,155 Member
    33gail33 wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    "I dont think Australia would be ok with any product advertising via a promotion like this."

    Idk they have this in Australia - I think this is worse than giving away something free tbh. I think a lot of corporations are making an awful lot of profits off the cancer industry. I would find it odd if people would accept this kind of thing, but not a free donut. Or is there backlash against this in Australia?

    https://nbcf.org.au/partners/pink-products/


    No I havenst seen backlash against that - in fact I havent seen that at all, so perhaps it isnt as well known.

    I think perhaps the donating profits directly to a cause is different.

    I guess I am not seeing the difference - both scenarios are large corporations who are taking advantage of a public health crisis (the pandemic or breast cancer) to promote their products, and boost their profits. The promotions are set up slightly differently, but it is the same basic concept.

    And in either one, the donut give away or the breast cancer products, the corporation could make the claim that they are actually promoting public health with their actions.

    You are making the assertion that that kind of thing "wouldn't fly" in Australia due to cultural differences, but it is already happening in Australia, and you haven't heard of any backlash against it (which surprises me a little because I have heard of backlash against it here in Canada - although it still happens).

    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.


    Yes McDonald's has those buy a happy meal and profit goes to charitable cause here too - I see that as different because there is a donation to charity and not a direct link to a government promotion health message

    Ok well since I am seeing both as linking a corporate product to a health message, and you are seeing it as two different things, there isn't much point in debating it.
    You are basically saying that Australians would not accept this one specific scenario for a product promotion/public health link - while there is evidence they accept many other forms of it. I can't imagine how such a major cultural difference would manifest itself in such a narrowly specific way.
    I guess unless this exact promo makes it's way to Australia we will never know and will have to take your word for it.


    What government health promotion is mchappy day linked to?
    It is raising money for charity but no link to a government health promotion here

    No I am not saying Australians wouldn't accept the one specific scenario of Krispy Kreme , I am saying I believe they wouldn't accept this sort of corporate advertising linked to a health promotion, not this specific one only

    True - unless Kk tries such a promotion here we will not know.

    KK are here in Australia - it is possible they are not trying it here because they know it would not be accepted.

    But the corporation is not even (technically) making money off of the donut one. You can literally get a donut without buying something.

    So you are saying that Australian culture is such that people will readily accept corporations profiting off of charitable organizations, but they would draw the line at government health initiatives?

    Again that seems like a weird flex to me - but I'll have to take your word for it.
  • 33gail33
    33gail33 Posts: 1,155 Member
    YellowD0gs wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    ""
    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.
    Umm, excuse me, but WOW!! Corporations making donations to send underpriviledged and ill kids to summer camp is now BS??

    Really?

    Well yes - because I could easily skip the corporation and donate directly to sending kids to camp, or donate to the charity of my choice without padding a corporate bottom line in the process.

    If the corporation wants to donate to charities that's all well and good, tying it to something I purchase is the BS part. IMO :smiley:
  • janejellyroll
    janejellyroll Posts: 25,763 Member
    edited March 2021
    Thoin wrote: »
    YellowD0gs wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    ""
    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.
    Umm, excuse me, but WOW!! Corporations making donations to send underpriviledged and ill kids to summer camp is now BS??

    Really?

    IMO, all corporate charity is for promotion or tax benefits. It's not to actually help anyone other then the corporations bottom line. I don't think the author was saying helping kids is bad, just the use of helping kids to sell more product is bad. If the corporation really wanted to help it wouldn't advertise the fact it's helping.

    I agree that these tie-ins have a motive beyond pure altruism, but I disagree that one MUST keep a donation secret if one really wants to help. One can imagine a situation where the people involved in the decisions about charitable donations wanted to help bring attention to an issue and encourage others to become involved.

    An example would be the work that Wendy's (American fast food company) used to do to promote adoption and foster care placements for children. As someone who was adopted, I don't think there was any doubt that that Dave Thomas (founder of Wendy's) felt passionately about the issue and hoped to get others to also help. Another example would be Patagonia's work with environmental issues. It's helpful branding for them, but I think it would be really cynical to assume that their work would somehow be more heartfelt if they did all their donations in secret.

    This work benefits companies, but I also think that individuals within a corporation can think there is legitimate value in getting other people aware of the issues and maybe motivating them to get involved either financially or with direct action.

    (I have no idea what is motivating Krispy Kreme, this may be purely cynical on their part).

    Edit:

    Clarification: Corporations have no feelings on an issue. I believe that *individuals* within a corporation, those making specific donation decisions, can have genuine feelings on an issue and that a case can be made that public positions and actions on an issue by a corporation can sometimes serve a positive purpose.
  • Thoin
    Thoin Posts: 961 Member
    edited March 2021
    Thoin wrote: »
    YellowD0gs wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    ""
    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.
    Umm, excuse me, but WOW!! Corporations making donations to send underpriviledged and ill kids to summer camp is now BS??

    Really?

    IMO, all corporate charity is for promotion or tax benefits. It's not to actually help anyone other then the corporations bottom line. I don't think the author was saying helping kids is bad, just the use of helping kids to sell more product is bad. If the corporation really wanted to help it wouldn't advertise the fact it's helping.

    I agree that these tie-ins have a motive beyond pure altruism, but I disagree that one MUST keep a donation secret if one really wants to help. One can imagine a situation where the people involved in the decisions about charitable donations wanted to help bring attention to an issue and encourage others to become involved.

    An example would be the work that Wendy's (American fast food company) used to do to promote adoption and foster care placements for children. As someone who was adopted, I don't think there was any doubt that that Dave Thomas (founder of Wendy's) felt passionately about the issue and hoped to get others to also help. Another example would be Patagonia's work with environmental issues. It's helpful branding for them, but I think it would be really cynical to assume that their work would somehow be more heartfelt if they did all their donations in secret.

    This work benefits companies, but I also think that individuals within a corporation can think there is legitimate value in getting other people aware of the issues and maybe motivating them to get involved either financially or with direct action.

    (I have no idea what is motivating Krispy Kreme, this may be purely cynical on their part).

    Edit:

    Clarification: Corporations have no feelings on an issue. I believe that *individuals* within a corporation, those making specific donation decisions, can have genuine feelings on an issue and that a case can be made that public positions and actions on an issue by a corporation can sometimes serve a positive purpose.

    Dave Thomas made a foundation that his company gave money to. That's a tax shelter if I've ever heard of one but legal (I think). That doesn't mean DT can't still be passionate about it and when asked to come up with a tax shelter make it a personal one. And if I remember correctly Dave Thomas himself talked more about it then Wendy's ever did in advertising while he was still alive.

    Also Wendy's exploits it now (if it didn't back then): "Wendy's Gives Back to the Dave Thomas Foundation for Adoption through Frosty Key Tag fundraiser and special in-app drink offer"

    Edit: I think my thoughts about this come from the fact that the best charities don't really advertise, example Red Cross. Where the ones that spend most of the money on themselves and advertising, and only do a minimum of charity work, advertise like crazy. An example, Cancer Fund of America that only manages to find it in its heart to give 2.5% of its donations to support the families of cancer victims and fund cancer research. (I'm not saying I disagree with any charities causes, just the amount of money they spend on themselves before helping the cause they should be helping.)
  • janejellyroll
    janejellyroll Posts: 25,763 Member
    Thoin wrote: »
    Thoin wrote: »
    YellowD0gs wrote: »
    33gail33 wrote: »
    33gail33 wrote: »
    ""
    We don't have the donut promo here, but we do have Tim Hortons "camp day". So you buy a cookie that day and they donate the profits to send underprivileged kids to summer camp. McDonalds sometimes has those things too - McHappy Day or some such thing for sick kids. It's all the same BS. I would be surprised if those types of promos didn't happen in Australia. The donut thing is more innocuous to me because you don't even have to buy anything.
    Umm, excuse me, but WOW!! Corporations making donations to send underpriviledged and ill kids to summer camp is now BS??

    Really?

    IMO, all corporate charity is for promotion or tax benefits. It's not to actually help anyone other then the corporations bottom line. I don't think the author was saying helping kids is bad, just the use of helping kids to sell more product is bad. If the corporation really wanted to help it wouldn't advertise the fact it's helping.

    I agree that these tie-ins have a motive beyond pure altruism, but I disagree that one MUST keep a donation secret if one really wants to help. One can imagine a situation where the people involved in the decisions about charitable donations wanted to help bring attention to an issue and encourage others to become involved.

    An example would be the work that Wendy's (American fast food company) used to do to promote adoption and foster care placements for children. As someone who was adopted, I don't think there was any doubt that that Dave Thomas (founder of Wendy's) felt passionately about the issue and hoped to get others to also help. Another example would be Patagonia's work with environmental issues. It's helpful branding for them, but I think it would be really cynical to assume that their work would somehow be more heartfelt if they did all their donations in secret.

    This work benefits companies, but I also think that individuals within a corporation can think there is legitimate value in getting other people aware of the issues and maybe motivating them to get involved either financially or with direct action.

    (I have no idea what is motivating Krispy Kreme, this may be purely cynical on their part).

    Edit:

    Clarification: Corporations have no feelings on an issue. I believe that *individuals* within a corporation, those making specific donation decisions, can have genuine feelings on an issue and that a case can be made that public positions and actions on an issue by a corporation can sometimes serve a positive purpose.

    Dave Thomas made a foundation that his company gave money to. That's a tax shelter if I've ever heard of one but legal (I think). That doesn't mean DT can't still be passionate about it and when asked to come up with a tax shelter make it a personal one. And if I remember correctly Dave Thomas himself talked more about it then Wendy's ever did in advertising while he was still alive.

    Also Wendy's exploits it now (if it didn't back then): "Wendy's Gives Back to the Dave Thomas Foundation for Adoption through Frosty Key Tag fundraiser and special in-app drink offer"

    Edit: I think my thoughts about this come from the fact that the best charities don't really advertise, example Red Cross. Where the ones that spend most of the money on themselves and advertising, and only do a minimum of charity work, advertise like crazy. An example, Cancer Fund of America that only manages to find it in its heart to give 2.5% of its donations to support the families of cancer victims and fund cancer research. (I'm not saying I disagree with any charities causes, just the amount of money they spend on themselves before helping the cause they should be helping.)

    The Red Cross does advertise. They have campaigns to encourage donations and those campaigns contain details of the work that they've done.

    That said, I think comparing the marketing strategies of a non-profit and the marketing strategies of a for-profit organization that also makes contributions to charities isn't necessarily the most fruitful way to look at this.

    I'm not arguing that an individual or corporation would never be motivated by the tax benefits of donating money. I'm saying that the fact that they publicize their involvement may not be 100% cynical and self-motivated. They could still believe in the benefit of what they're doing and one could argue that there may be a benefit towards getting the public more aware of a cause. I myself have looked up more information about an issue after hearing about an individual or corporation's involvement with it and sometimes then become involved with it myself.

    A whole separate issue is so-called "charities" that don't put much of their money towards their purported cause. That's obviously quite gross and, IMO, unethical.
  • NorthCascades
    NorthCascades Posts: 10,968 Member
    Clarification: Corporations have no feelings on an issue. I believe that *individuals* within a corporation, those making specific donation decisions, can have genuine feelings on an issue and that a case can be made that public positions and actions on an issue by a corporation can sometimes serve a positive purpose.

    It's also true that corporations have a fiduciary duty to their shareholders. Henry Ford tried to increase his workers' pay, was sued by shareholders, and lost. It's more complicated now and there are corps who's stated purpose extends beyond profit. And I'm not disputing your point about corporations not having feelings, but they do have interests they are obliged to pursue and act with purpose. And that purpose is generally not altruism.

    With all that said, I enjoyed my time at Microsoft working to improve the lives of people with disabilities, for a company that changed from being the devil to leading its industry to more ethical practices.