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The repackaging of the diet and fitness industry
ninerbuff
Posts: 49,028 Member
You hear it every year: "This diet/exercise plan is a BREAKTHROUGH after years of other failing plans!"
The truth is that practically every diet and exercise plan has already been featured at one time or another in the last 50 years or so. It's just repackaged in prettier advertising, infomercials and graphics. What ever "special" diet plan you're doing to lose weight isn't a new idea nor a breakthrough. It's usually a rehash of an idea or approach from previous attempts.
Low carb, high fat, no carb, high protein, low GI, super sets, HIIT, etc. have been around for DECADES in the diet and fitness industry. And of course only THEIR way is the way to do it correctly.
The human body hasn't really changed at all in thousands of years. Evolution doesn't quite work that fast. So every diet HAS to have one method to apply to make it work......................CICO. Whether gaining weight, losing weight, maintaining weight, if that equation is incorrect for whatever you're trying to achieve, then it's going to end up being fruitless effort.
Before spending money on some outrageously claimed weight loss program, look at it objectively and see if it's just another program you've tried before. Because usually in the end, it was.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
The truth is that practically every diet and exercise plan has already been featured at one time or another in the last 50 years or so. It's just repackaged in prettier advertising, infomercials and graphics. What ever "special" diet plan you're doing to lose weight isn't a new idea nor a breakthrough. It's usually a rehash of an idea or approach from previous attempts.
Low carb, high fat, no carb, high protein, low GI, super sets, HIIT, etc. have been around for DECADES in the diet and fitness industry. And of course only THEIR way is the way to do it correctly.
The human body hasn't really changed at all in thousands of years. Evolution doesn't quite work that fast. So every diet HAS to have one method to apply to make it work......................CICO. Whether gaining weight, losing weight, maintaining weight, if that equation is incorrect for whatever you're trying to achieve, then it's going to end up being fruitless effort.
Before spending money on some outrageously claimed weight loss program, look at it objectively and see if it's just another program you've tried before. Because usually in the end, it was.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
25
Replies
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People don't want to hear that though, they want to hear that it is not their fault, it is the breads fault or the fault of our fore fathers and how we were "Designed" to eat or insert any other excuse that externalises it.
CICO means that they over ate. They aren't going to part with good money to listen to that.
Even the governments of the western world don't scream it from the rooftops. They introduce sugar taxes or say to eat low fat etc.
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Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
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That's a riding technique though. It can be more intense than riding on a flat surface, but weight loss, gain, maintenance is still dependent on CICO.NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
1 -
It's not a riding technique, it's a lot of new equipment being available together. The bicycle segment of the fitness industry is moving away from skinny-tire racing bikes that can't handle unpaved surfaces, to wider, slightly less aerodynamic frames that are more versatile. At the same time, rim brakes are starting to lose their dominance and discs are rapidly becoming more common on road and "all road" bikes. Even hydraulic ones. This is facing some resistance - they're heavier, and people fear that the rotor can break off in a crash and cut somebody - but they work much better in wet or muddy conditions. Not having to use rims as a braking surface opens up new possibilities for aerodynamics and (rotational) weight savings. This combination of really light and strong composites with much more versatile frames and brakes is opening up a new type of "all road" cycling, and not just for races.
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Hopscotch from way back, played in the street looks remarkably like agility ladder drills people pay big bucks to do at training centers.
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I love how the latest Diet Pill always has the disclaimer *when combined with a moderate eating and exercise plan*
Well, Duh. Now we're back to CICO and instead of the expensive pills/meals/supplements, go spend the money saved, on a good pair of shoes.10 -
Sounds like fun. Sounds expensive too, but many people who enjoy an activity or sport will pay to make it more enjoyable.NorthCascades wrote: »It's not a riding technique, it's a lot of new equipment being available together. The bicycle segment of the fitness industry is moving away from skinny-tire racing bikes that can't handle unpaved surfaces, to wider, slightly less aerodynamic frames that are more versatile. At the same time, rim brakes are starting to lose their dominance and discs are rapidly becoming more common on road and "all road" bikes. Even hydraulic ones. This is facing some resistance - they're heavier, and people fear that the rotor can break off in a crash and cut somebody - but they work much better in wet or muddy conditions. Not having to use rims as a braking surface opens up new possibilities for aerodynamics and (rotational) weight savings. This combination of really light and strong composites with much more versatile frames and brakes is opening up a new type of "all road" cycling, and not just for races.
I don't believe that the fitness industry is moving away from road racing bikes though. They are an Olympic sport as well as many many weekly races in the world. Off road biking may gain more in popularity, but you'd have to have some upper body strength to do it, which many road biking participants normally don't (to keep their weight down).
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
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There's actually a ladder drill that uses "hopscotch" jumps. Ladders are mostly for speed and agility. You can also see if people are coordinated enough to do the drills (many people can't). But these drill aren't nothing new and as mentioned been around for decades.Packerjohn wrote: »Hopscotch from way back, played in the street looks remarkably like agility ladder drills people pay big bucks to do at training centers.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition 0 -
lol, I know. Women's magazines are the absolute worst for this. I just go with what my doctor tells me, log calories on here, and work out, and completely ignore the fads. When it gets a little cooler outside I can get back to hooping as part of my workout. Very strengthening for the middle and much more fun than just doing planks. Today, I think it's gonna be yoga.
I look at it like this; if any of those plans or gimmicks they advertise really worked as claimed, no one would be fat.4 -
NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
A Calories Out method that you enjoy is essential in order to keep up your activity over the long term, IMHO. I like to play movies or youtubes out of my phone while I'm on the elliptical. That makes it fun rather than a total drag. At home I have even more freedom working out because I can just play things out of my computer and not have to fuss with ear buds.1 -
NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
ThanksYou hear it every year: "This diet/exercise plan is a BREAKTHROUGH after years of other failing plans!"
The truth is that practically every diet and exercise plan has already been featured at one time or another in the last 50 years or so. It's just repackaged in prettier advertising, infomercials and graphics. What ever "special" diet plan you're doing to lose weight isn't a new idea nor a breakthrough. It's usually a rehash of an idea or approach from previous attempts.
Low carb, high fat, no carb, high protein, low GI, super sets, HIIT, etc. have been around for DECADES in the diet and fitness industry. And of course only THEIR way is the way to do it correctly.
The human body hasn't really changed at all in thousands of years. Evolution doesn't quite work that fast. So every diet HAS to have one method to apply to make it work......................CICO. Whether gaining weight, losing weight, maintaining weight, if that equation is incorrect for whatever you're trying to achieve, then it's going to end up being fruitless effort.
Before spending money on some outrageously claimed weight loss program, look at it objectively and see if it's just another program you've tried before. Because usually in the end, it was.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
I marvel over the human mind. We have been sold "diets" for years. We are still here logging and weighing.
I understand there are commercial influences that keep us repeating silly dieting behaviour patterns but when are we going to wake up that most our problems (in this case dieting) are self perpetrated. Dysfunctional eating, and food and body issues can be solved without being sold the latest diet. The lack of diet is not really the problem.
We must physically and psychologically break the behaviours that leave us overweight, and focus on finding the things that are really important. Like love, self purpose, food, and inner peace.
A diet will not fix what is causing us to be unable to control our food.
Now for the required disclaimer.... (This doesn't apply to everyone. Some people have the right mindset and just need to learn a little about food nutrition, thermodynamics, and execise).
Anyway...no more preaching from me.4 -
That's a legit reason. But the issue is where they are going to get their information from. You'll mostly see "miraculous results" from those touting a diet program where a product is involved to use consistently and likely many are asked to endorse or sell. It's usually going to be based on some sort of "detox" first, then some liquid diet with some solid food thrown in between. They lose some weight and it's a "miracle", when the real catch is is that they just ate less than they burned. But that's not how it's marketed.NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
ThanksYou hear it every year: "This diet/exercise plan is a BREAKTHROUGH after years of other failing plans!"
The truth is that practically every diet and exercise plan has already been featured at one time or another in the last 50 years or so. It's just repackaged in prettier advertising, infomercials and graphics. What ever "special" diet plan you're doing to lose weight isn't a new idea nor a breakthrough. It's usually a rehash of an idea or approach from previous attempts.
Low carb, high fat, no carb, high protein, low GI, super sets, HIIT, etc. have been around for DECADES in the diet and fitness industry. And of course only THEIR way is the way to do it correctly.
The human body hasn't really changed at all in thousands of years. Evolution doesn't quite work that fast. So every diet HAS to have one method to apply to make it work......................CICO. Whether gaining weight, losing weight, maintaining weight, if that equation is incorrect for whatever you're trying to achieve, then it's going to end up being fruitless effort.
Before spending money on some outrageously claimed weight loss program, look at it objectively and see if it's just another program you've tried before. Because usually in the end, it was.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
I marvel over the human mind. We have been sold "diets" for years. We are still here logging and weighing.
I understand there are commercial influences that keep us repeating silly dieting behaviour patterns but when are we going to wake up that most our problems (in this case dieting) are self perpetrated. Dysfunctional eating, and food and body issues can be solved without being sold the latest diet. The lack of diet is not really the problem.
We must physically and psychologically break the behaviours that leave us overweight, and focus on finding the things that are really important. Like love, self purpose, food, and inner peace.
A diet will not fix what is causing us to be unable to control our food.
Now for the required disclaimer.... (This doesn't apply to everyone. Some people have the right mindset and just need to learn a little about food nutrition, thermodynamics, and execise).
Anyway...no more preaching from me.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
1 -
The last month I've been getting a lot of "You've lost a LOT of weight, what have you been doing?" When I respond "Counting calories," their eyes glaze over and they often mumble that they can't (or won't) do that.
Okay then.
19 -
That's a legit reason. But the issue is where they are going to get their information from. You'll mostly see "miraculous results" from those touting a diet program where a product is involved to use consistently and likely many are asked to endorse or sell. It's usually going to be based on some sort of "detox" first, then some liquid diet with some solid food thrown in between. They lose some weight and it's a "miracle", when the real catch is is that they just ate less than they burned. But that's not how it's marketed.NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
ThanksYou hear it every year: "This diet/exercise plan is a BREAKTHROUGH after years of other failing plans!"
The truth is that practically every diet and exercise plan has already been featured at one time or another in the last 50 years or so. It's just repackaged in prettier advertising, infomercials and graphics. What ever "special" diet plan you're doing to lose weight isn't a new idea nor a breakthrough. It's usually a rehash of an idea or approach from previous attempts.
Low carb, high fat, no carb, high protein, low GI, super sets, HIIT, etc. have been around for DECADES in the diet and fitness industry. And of course only THEIR way is the way to do it correctly.
The human body hasn't really changed at all in thousands of years. Evolution doesn't quite work that fast. So every diet HAS to have one method to apply to make it work......................CICO. Whether gaining weight, losing weight, maintaining weight, if that equation is incorrect for whatever you're trying to achieve, then it's going to end up being fruitless effort.
Before spending money on some outrageously claimed weight loss program, look at it objectively and see if it's just another program you've tried before. Because usually in the end, it was.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
I marvel over the human mind. We have been sold "diets" for years. We are still here logging and weighing.
I understand there are commercial influences that keep us repeating silly dieting behaviour patterns but when are we going to wake up that most our problems (in this case dieting) are self perpetrated. Dysfunctional eating, and food and body issues can be solved without being sold the latest diet. The lack of diet is not really the problem.
We must physically and psychologically break the behaviours that leave us overweight, and focus on finding the things that are really important. Like love, self purpose, food, and inner peace.
A diet will not fix what is causing us to be unable to control our food.
Now for the required disclaimer.... (This doesn't apply to everyone. Some people have the right mindset and just need to learn a little about food nutrition, thermodynamics, and execise).
Anyway...no more preaching from me.
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
If I can help one person to see through the marketing bs, then I am happy.quiltlovinlisa wrote: »The last month I've been getting a lot of "You've lost a LOT of weight, what have you been doing?" When I respond "Counting calories," their eyes glaze over and they often mumble that they can't (or won't) do that.
Okay then.
Next time they ask you should say that "I have this secret..... but it's going to cost you"
Lol. Some will pay.6 -
It's on about a 30 year cycle, same with exercise gear. My parents had a 1960s AbWheel and Perfect Push Up. It's all great marketing and extremely effective - the industry holding ~$20B of the economy in the US alone.0
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What is the debate topic?0
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quiltlovinlisa wrote: »The last month I've been getting a lot of "You've lost a LOT of weight, what have you been doing?" When I respond "Counting calories," their eyes glaze over and they often mumble that they can't (or won't) do that.
Okay then.
I have a friend who will ask me what I have done, and whenever I reply "Eating right and exercising every day," you can just tell she'd wish I had said anything but the long route. As though she momentarily thought I had discovered some sort of secret treasure of weight loss that if only I had told her, she could lose 100lbs in the blink of an eye.3 -
Lol, I expected some debate, but I guess not.Need2Exerc1se wrote: »What is the debate topic?
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
3 -
Lol, I expected some debate, but I guess not.Need2Exerc1se wrote: »What is the debate topic?
A.C.E. Certified Personal and Group Fitness Trainer
IDEA Fitness member
Kickboxing Certified Instructor
Been in fitness for 30 years and have studied kinesiology and nutrition
But don't you think that learning how cavemen put butter and oil in their coffee, and only ate animals that shunned grains in favor of grass, really revolutionized the diet industry?6 -
@ninerbuff Great post! CICO program is so simple and free.
Also the supplementation industry markets programs way to much. Most are not needed and the ones that do are way down the latter of what's most important in the scope of nutrition.0 -
lol, I know. Women's magazines are the absolute worst for this. I just go with what my doctor tells me, log calories on here, and work out, and completely ignore the fads. When it gets a little cooler outside I can get back to hooping as part of my workout. Very strengthening for the middle and much more fun than just doing planks. Today, I think it's gonna be yoga.
I look at it like this; if any of those plans or gimmicks they advertise really worked as claimed, no one would be fat.
I agree. I've read them for years and only TWICE in recent history did I see any mention of a food scale. One article just used it as a prop in the picture. The other article listed it under "crazy diet gadgets" then added the disclaimer that it "may be helpful but obviously isn't something you'd use for life". Really??? I just shake my head and turn the page.
Yesterday one of the articles was titled "Forget calorie counting. Just eat more colorful food!" Yes, adding variety is good particularly if it's brightly colored vegetables, but I'm convinced the women's magazines are contributing to the obesity epidemic because it keeps them in business.6 -
This content has been removed.
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lol, I know. Women's magazines are the absolute worst for this. I just go with what my doctor tells me, log calories on here, and work out, and completely ignore the fads. When it gets a little cooler outside I can get back to hooping as part of my workout. Very strengthening for the middle and much more fun than just doing planks. Today, I think it's gonna be yoga.
I look at it like this; if any of those plans or gimmicks they advertise really worked as claimed, no one would be fat.
I agree. I've read them for years and only TWICE in recent history did I see any mention of a food scale. One article just used it as a prop in the picture. The other article listed it under "crazy diet gadgets" then added the disclaimer that it "may be helpful but obviously isn't something you'd use for life". Really??? I just shake my head and turn the page.
Yesterday one of the articles was titled "Forget calorie counting. Just eat more colorful food!" Yes, adding variety is good particularly if it's brightly colored vegetables, but I'm convinced the women's magazines are contributing to the obesity epidemic because it keeps them in business.
They wouldn't sell magazines if every week they had the same diet plan of "eat less calories than you burn", now would they? My favorites are the ones who show you a picture of a pretty young woman in a bikini who supposedly lost over 100 pounds and doesn't have one bit of loose skin or stretch marks. How long ago did she lose that 100 pounds, if she actually did?4 -
NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
Thanks
Depends on what you want. Cyclocross, Gravel Grinding, Cross Country, All Mountain .....
What is you're intentions on doing with the bike. Personally I like "Cross Country" style riding. Hard Tail [No rear suspension], aggressive riding position.....
As far as brands go... go your local Bike Shop and ask around. And get properly fitted. As long as it's a good name brand you should be fine with any one of their bikes.0 -
YEPquiltlovinlisa wrote: »The last month I've been getting a lot of "You've lost a LOT of weight, what have you been doing?" When I respond "Counting calories," their eyes glaze over and they often mumble that they can't (or won't) do that.
Okay then.
I get questioned by most everybody I meet who desire whatever "secret" I have discovered.
Nobody wants to hear about intense effort, discipline or sacrifice.
That doesn't sell...
4 -
NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
Thanks
Depends on what you want. Cyclocross, Gravel Grinding, Cross Country, All Mountain .....
What is you're intentions on doing with the bike. Personally I like "Cross Country" style riding. Hard Tail [No rear suspension], aggressive riding position.....
As far as brands go... go your local Bike Shop and ask around. And get properly fitted. As long as it's a good name brand you should be fine with any one of their bikes.
I am so lost. I don't no what I want it for other then I can't take my road bike on grass. I saw one yesterday with big fat wheels. Like the bat bike.lol0 -
NorthCascades wrote: »Gravel grinding is new to me. And it's working out very well for me. I know people have been doing this in one form or another for more than 100 years but the combination of hydraulic discs, carbon frame, drop bars, and acceptably fat tires is worth all the hype. It's really wonderful not to have to turn around just because the pavement ended.
Can you help me with advice what I should be looking for in a decent off road bike. There are so many and I do not know what to look for in regards to bike features.
Thanks
Depends on what you want. Cyclocross, Gravel Grinding, Cross Country, All Mountain .....
What is you're intentions on doing with the bike. Personally I like "Cross Country" style riding. Hard Tail [No rear suspension], aggressive riding position.....
As far as brands go... go your local Bike Shop and ask around. And get properly fitted. As long as it's a good name brand you should be fine with any one of their bikes.
I am so lost. I don't no what I want it for other then I can't take my road bike on grass. I saw one yesterday with big fat wheels. Like the bat bike.lol
A good bike shop will allow you to test ride as you find the perfect bike for you. Everyone has their brand loyalty, but it all comes down to what your goals and preferences are.0 -
It feels about like this...quiltlovinlisa wrote: »The last month I've been getting a lot of "You've lost a LOT of weight, what have you been doing?" When I respond "Counting calories," their eyes glaze over and they often mumble that they can't (or won't) do that.
Okay then.
0 -
BreezeDoveal wrote: »1,000 years ago, tehre wasn't even a concept of temperature, let alone calories to go in or out.
There also wasn't chemical additives, yet all the processed food peopel here want to insist they're fine.
Nor was there medication, vaccines, and refrigeration. ¯\_(ツ)_/¯
3 -
lol, I know. Women's magazines are the absolute worst for this. I just go with what my doctor tells me, log calories on here, and work out, and completely ignore the fads. When it gets a little cooler outside I can get back to hooping as part of my workout. Very strengthening for the middle and much more fun than just doing planks. Today, I think it's gonna be yoga.
I look at it like this; if any of those plans or gimmicks they advertise really worked as claimed, no one would be fat.
I agree. I've read them for years and only TWICE in recent history did I see any mention of a food scale. One article just used it as a prop in the picture. The other article listed it under "crazy diet gadgets" then added the disclaimer that it "may be helpful but obviously isn't something you'd use for life". Really??? I just shake my head and turn the page.
Yesterday one of the articles was titled "Forget calorie counting. Just eat more colorful food!" Yes, adding variety is good particularly if it's brightly colored vegetables, but I'm convinced the women's magazines are contributing to the obesity epidemic because it keeps them in business.
So much truth in the bolded. It's because they don't want people to lose weight and/or keep it off. If people stay on the cycle of losing and gaining they keep making money. It's why gyms love New Years Resolutioners, most will show for a few weeks to months, never go back but forget to cancel their membership. They keep making money off of people who don't show and who aren't adding wear and tear to the merchandise.
So it's not just women's mags, it's the entire fitness/diet industry.2
This discussion has been closed.
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