150 Calorie per PINT ice cream....

PayneAS

http://today.msnbc.msn.com/id/48596412/ns/today-today_rossen_reports/t/rossen-reports-can-you-believe-diet-frozen-dessert-labels/

The calories are higher than the labels claim.

This does not cite wether this particular ice cream was in fact higher or lower than it claimed, and actually, most of the products cited tested lower, than the labels even said.

Also, i would still have to eat 8 to 10 of these pints, to equal one pint of B&J. Even if itsnot 150, but 200, or 250, that beats the crap out of the usual 500 - 1000 cals per pint of most other ices...

Then you didn't read the complete article. I'm not gonna repeat since mariposa224 already cited the article.