How do you choose a salad over a Big Mac?
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Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.3 -
Kathryn247 wrote: »I agree that if you go to McDonald's you should get a burger and not a salad, their salads are terrible and not many fewer calories than the burgers. If you're looking for general decision-making help, I found this Chris Pratt quote oddly helpful and on-point.
This is probably my favourite post on this thread.
Instead of I'll eat the burger because I am working out, it's eat the salad and double up on progress.4 -
1
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stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
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Kathryn247 wrote: »I agree that if you go to McDonald's you should get a burger and not a salad, their salads are terrible and not many fewer calories than the burgers. If you're looking for general decision-making help, I found this Chris Pratt quote oddly helpful and on-point.
This is probably my favourite post on this thread.
Instead of I'll eat the burger because I am working out, it's eat the salad and double up on progress.
Don't forget that creating a too big deficit isn't good either. Always provide adequate fuel.4 -
Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:1 -
stevencloser wrote: »Kathryn247 wrote: »I agree that if you go to McDonald's you should get a burger and not a salad, their salads are terrible and not many fewer calories than the burgers. If you're looking for general decision-making help, I found this Chris Pratt quote oddly helpful and on-point.
This is probably my favourite post on this thread.
Instead of I'll eat the burger because I am working out, it's eat the salad and double up on progress.
Don't forget that creating a too big deficit isn't good either. Always provide adequate fuel.
Agreed.0 -
TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.5 -
So only fat out of shape people, or super buff athletes who exercise 4 hours a day, eat fast food burgers?1
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TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
You mean you don't wear a push-up plunge bra and dress when you go to grab a burger?0 -
Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.3 -
collectingblues wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
You mean you don't wear a push-up plunge bra and dress when you go to grab a burger?
I might try it. Maybe I’ll get a burger that looks like that too
3 -
collectingblues wrote: »Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.
It's possible. But let's face it - very unlikely.
The most simple scenario (actress that eats a diet that's low on huge cheeseburgers) is also the most likely.1 -
kenyonhaff wrote: »collectingblues wrote: »Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.
It's possible. But let's face it - very unlikely.
The most simple scenario (actress that eats a diet that's low on huge cheeseburgers) is also the most likely.
wait. Isn't that Jessica Simpson in the ad? she's usually one of the, erm, healthier, looking celebrity women out there.
I'd bet she enjoys a good cheeseburger from time to time.1 -
collectingblues wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
You mean you don't wear a push-up plunge bra and dress when you go to grab a burger?
Only if the burger is really lucky... :bigsmile:1 -
kenyonhaff wrote: »collectingblues wrote: »Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.
It's possible. But let's face it - very unlikely.
The most simple scenario (actress that eats a diet that's low on huge cheeseburgers) is also the most likely.
wait. Isn't that Jessica Simpson in the ad? she's usually one of the, erm, healthier, looking celebrity women out there.
I'd bet she enjoys a good cheeseburger from time to time.
Pretty sure that's Heidi Klum.2 -
janejellyroll wrote: »kenyonhaff wrote: »collectingblues wrote: »Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.
It's possible. But let's face it - very unlikely.
The most simple scenario (actress that eats a diet that's low on huge cheeseburgers) is also the most likely.
wait. Isn't that Jessica Simpson in the ad? she's usually one of the, erm, healthier, looking celebrity women out there.
I'd bet she enjoys a good cheeseburger from time to time.
Pretty sure that's Heidi Klum.
is it?
either way. she's hardly a rail-thin clothes hanger model either, and she probably works out with a personal trainer several hours a day, every day.
I don't know why it's so hard to imagine that attractive people still eat bad on occasion. Especially rich ones.2 -
collectingblues wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
You mean you don't wear a push-up plunge bra and dress when you go to grab a burger?
I suspect that If I did, I'd probably get free food because they'd be paying me to leave.4 -
janejellyroll wrote: »kenyonhaff wrote: »collectingblues wrote: »Packerjohn wrote: »TavistockToad wrote: »Packerjohn wrote: »stevencloser wrote: »Packerjohn wrote: »kenyonhaff wrote: »Packerjohn wrote: »JustRobby1 wrote: »Fast food chains and other corporate conglomerates are able to persuade you through advertising subliminally. It might not be that you are actively making that decision on your own. Colors, advertisements, placement , emphasis, all effect the buyer. I'm a psychology major, and I just got done doing a paper on this exact subject
I believe the Big Mac meal is number one on the menu right? While they don't want to get criticized by the media, in a society that is becoming more health conscious, they add things like Vitamin water ( full of sugar ) Salads ( that are full of hidden fats ) and Diet Sodas which have been PROVEN to make people more hungry. The number one seller , the Big Mac, is not placed at Number one by accident. It is meant for you to see it. The best way to say no, is just to not go in. .Because once you are in the restaurant, your decisions are already being made for you. I'm not saying EVERYONE is subjected to this form of advertising manipulation, but MCdonald's is not a billion dollar corporation for nothing. They know exactly what they are doing.
LOL. I work for a rather large ad agency in Chicago. We represent several multinationals in a wide array of verticals including food service, and I do not seem to remember the copywriters or production folks adding subliminal messages to any of our campaigns. McDonald's is actually headquartered not far from here in nearby Oak Brook, Illinois, though they are sadly represented by an out of town ad agency called Omnicom Group located in New York City. I know a slew people who work there, and none of them are illuminati plotting with Mc Donald's for subliminal world domination one Big Mac at a time.
I'm going to call a bit of BS on this. As I see McDonalds ads I don't see overweight or obese people in them or at least nowhere near the 70% of the US population. The people in the ads don't match what you see when you actually go in a McDonalds. This IMO, gives the subliminal message that the food is healthy and fit for consumption on a regular basis.
Just like you see attractive people in Wal-Mart ads, not the stars of "The People of Wal-Mart". They are trying to give the impression of a more upscale shopping experience than it really is.
That's not subliminal advertising. Subliminal advertising is the deliberate insertion of words, images, and audio that supposedly is under the awareness of the viewer. (Such as every 10 frames a frame flashing "eat nuggets" is in the feed--not really noticeable in watching but it's there). The thing is, it doesn't really work - there have been countless studies-- and that's one of the main reasons it is not used as a technique in advertising.
And of course commercials typically show a glamorous version of fast food. The food is carefully crafted, the customers and employees are all actors, and so on. That's just advertising. And of course that's supposed to manipulate the viewer and promote the store. To be fair, Panera does the exact same thing, and so does the "Got Milk"? campaign.
I understand it's not subliminal messaging by the strict definition. However you can't tell me the advertisers don't cast fit, normal weight people for the commercials to give the impression to viewers that McDonald's is the way these people eat on a regular basis.
Call it advertising fluff or what you will, but they are far from the typical McDonalds customer.
EVERY ad uses good looking actors unless they're doing a joke that needs an overweight/ugly person.
And EVERYBODY with any common sense laughs their *kitten* off when they see someone like this eating a huge fast food burger
'someone like this'? :huh:
Yep, you think she ate a burger like that in the last 5 years? If so, have some great land with a water view for sale.
And what makes you think that she didn't? It's possible that she knows how to work food into a calorie budget better than you do. Or at least her trainers do.
It's possible. But let's face it - very unlikely.
The most simple scenario (actress that eats a diet that's low on huge cheeseburgers) is also the most likely.
wait. Isn't that Jessica Simpson in the ad? she's usually one of the, erm, healthier, looking celebrity women out there.
I'd bet she enjoys a good cheeseburger from time to time.
Pretty sure that's Heidi Klum.
is it?
either way. she's hardly a rail-thin clothes hanger model either, and she probably works out with a personal trainer several hours a day, every day.
I don't know why it's so hard to imagine that attractive people still eat bad on occasion. Especially rich ones.
Not 100% sure, but anyway . . . I agree with you. Her workout routine is probably pretty intense and if she wants a huge burger, I imagine she knows how to make it work. It's about what one does day-to-day, not the occasional high calorie day.0 -
sampsondavidj wrote: »McDonald's has always been a nemesis for me. I have stood in line, pondering if I should get a salad or McWrap instead of a Big Mac. 99.97% of the time, I choose the Big Mac....I did get the McWrap once. What I am looking for is "decision process information" that helps you choose the salad. What I mean by "decision process information" is any thoughts or reasonings that you have that lead to the decision to eat the salad.
You're making the huge mistake of trying to rely on willpower. Willpower will always let you down when it come to weight loss. If want to avoid eating the big mac, don't go to McDonalds wondering what to eat! You know what the result will be, don't deceive yourself.
How to eat healthy at lunch? It's so simple. Just find a healthier place to eat, then call them each morning and pre-order something healthy. That way willpower has been taken out of the equation.5
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